The greatest coffee event in Brazil connects all links in the coffee supply chain – from producers to consumers – taking place from November 7th to 9th, 2018, in Belo Horizonte, Brazil. The capital of the largest coffee producer State in the country will host baristas from over 40 countries, competing in four championships. This is the first time Brazil hosts events this size aiming the promotion and engagement of international professionals working in coffee extraction and tasting.
The ICW celebrates its 13th edition this year, and it is an ever-growing event, accompanying the trends of the international coffee market. Since the beginning, back in the city of São Paulo, the event has always had the main purpose to promote business and present opportunities to all professionals focused on quality coffee. ICW 2017 registered 17 thousands attendees, 140 exhibitors and it was responsible for around R$ 35 million in turnover.
The International Coffee week gathers coffee producers, roasters, cuppers, buyers, coffee products’ suppliers, entrepreneurs, baristas, coffee shop owners and coffee lovers. It presents relevant content through lectures, workshops and masterclasses to all visitors in the fields of market, innovations, consuming trends, business and entrepreneurship.
Since 1727, drinking coffee in Brazil is a daily habit, an institution that is carried on generation after generation. Coffee bean trading is growing around the world, with great perspectives, especially for specialty coffee. According to Euromonitor, the forecasted growth in 2018 in the specialty coffee market is 19%, and in this reality that calls for closer and more direct trade, ICW has as motto the connection of all links in the coffee chain.
Two Dutch speakers will be present for the Global Coffee Sustainability Conference 2018, held during the ICW:
Han de Groot – CEO Rainforest Alliance Rainforest Alliance/UTZ
Rogier Eijkens – Director of Programs at Global Coffee Platform
Sergipe Street nº1167 – Room 1502 Funcionários – BH/MG CEP: 30130-171